Case Studies

Citi Bank at the Global Citizen Festival

Brand Allure Brand Ambassadors represented Citi Bank at the Global Citizens Festival in Central Park on Saturday, September 29th.  One tech savvy BA operated a "Instagraph" printer inside the VIP tent, through which concert goers were able to capture concert memories and have them instantly print on Citi branded photo stock.

More Brand Ambassadors circulated through the VIP viewing areas distributing complimentary Citi branded popcorn and water bottles.  Our staff were attractive, professional, personable and pro-active; delivering beyond our client's expectations.

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